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      SBA Awards Banquet

      School of Business Administration Honors Comcast Executive

      sba students

      School of Business Administration Awards Banquet

      Christopher Sanchez and Jordon Saufley present awards at the annual banquet.

      Comcast executive David Cohen had two key messages for future Widener graduates he addressed at the School of Business Administration awards banquet, held March 30 at the Springhaven Club:

      Truly successful business leaders focus on their communities, not just their companies, and the key to business success is a strong commitment to diversity and inclusion.

      At the banquet, Cohen accepted the School of Business Administration's Beta Gamma Sigma Honor Society Distinguished Performance in Management Award and also gave the keynote address.

      "At Comcast NBC Universal we understand great ideas are most enlightened when there is collaboration among people with different viewpoints," said Cohen, who serves as senior executive vice president of the global media and technology company, headquartered in Philadelphia.

      Cohen, who said diversity is a core principle at Comcast, explained diversity means many things in addition to race and culture – including an appreciation for the diversity of age. To the room of 250 people – dotted with students at each table – he explained, "talented young people are certainly important to the success of society as a whole."

      Cohen referenced a deal NBC Universal had just struck with Snapchat for coverage of the upcoming Olympics, and explained that was a decision driven by millennials in the company. "I hope you understand your value," he said. "Each one of you should believe and feel comfortable that you're going to bring value to your employer on day one," he said.

      sba faculty

      School of Business Administration Faculty

      Faculty Award Recipients at the 2017 SBA Awards Banquet.

      Cohen also took pride in Comcast efforts to give back to the community, and noted particular admiration for the millennial generation's appreciation of that value. He discussed Comcast Cares Day, which has donated more than six million service hours in its 15-year history, and the company's Internet Essentials Program, which works to close the digital divide for low-income families by providing low-cost, high-speed internet service and deeply discounted computers.

      "I am proud to work for a company that has a year-round commitment to public service," he said.

      Widener student Jared Becker presented Cohen with his award. Becker said Cohen's remarks about service resonated with him. "I think his most powerful message was how a firm's health closely depends on the health of the surrounding community, and that a firm has a responsibility to that community," Becker said.

      Cohen also praised Widener and encouraged students to consider Comcast as an employer.

      "This is a great university with a great track record. I've come to know that and appreciate it and recognize it," he said.


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