Annetta Fortune, PhD
- Associate Professor
Programs I Teach
- PhD, Management, Strategy (2003)
Duke University (NC)
I am currently a professor of strategic management in the Department of Management and Healthcare Administration in the Widener University School of Business Administration. My teaching interests focus on the subjects of management and strategic management at both the undergraduate and graduate levels.
My research interests focus on exploring the influence of firm capabilities on firm performance and survival with a particular interest in the evolutionary implications of these research findings. I earned a BS in business administration and a master's in accounting from the University of North Carolina in Chapel Hill, NC. I then worked in the corporate tax department of Ernst & Young LLP and became a CPA before earning a PhD from the Fuqua School of Business of Duke University.
Firm capabilities, firm performance, firm/industry evolution
- Fortune, A., & Mitchell, W. (2012). Unpacking firm exit at the firm and industry levels: The adaptation and selection of firm capabilities. Strategic Management Journal, 23 (7), 794-819.
- Fortune, A. (2013). The interaction of embedded actors and exogenous events: The emergence of proteomics. American Journal of Social Science, 2 (8), 45–59.
- Fortune, A., & Shelton, L. (2012). R&D effort, effectiveness, and firm performance in the pharmaceutical sector. Journal of Business & Management, 18 (1), 97–115.
Professional Affiliations & Memberships
Academy of Management (AOM), Strategic Management Society (SMS), American Institute of Certified Public Accountants (AICPA), New Jersey Society of Certified Public Accountants (NJSCPA)
- Business Professors Publish Article in Business Process Management Journal
School of Business Administration Professor Yvonne Antonucci, Associate Professor Annetta Fortune, and Mathias Kirchmer of BPM-D published an article in the Business Process Management Journal in July 2020. The article, titled "An examination of associations between business process management capabilities and the benefits of digitalization: all capabilities are not equal," examined the associations of BPM capabilities across direct and indirect digitalization benefits and extended prior research examining the value of BPM capabilities in organizations.