In this episode, Greg Potter interviews Domenic Colasante '10, CEO and a founding member of 2X-a pioneering offshore B2B (business-to-business) marketing firm. Before founding 2X, Domenic held several marketing leadership positions with SAP, Siemens, and WGroup. He is also a Widener Board of Trustees member and an alumnus. Greg and Domenic discuss artificial intelligence (AI), especially how it benefits the marketing industry, ethical concern surrounding AI-generated works, AI's possible impact on jobs, and how Widener is integrating AI into its curricula.