Undergraduate Major

Digital Media Informatics Major (BA)

Whether you want to design games and mobile apps, build websites, design software that is capable of intelligent behavior, edit movies, or create social media content, digital media informatics is the major for you. 

Program Overview

Prepare for a career in a vibrant digital world when you major in digital media informatics. This innovative field focuses on how media consumers, the media industry, and computer systems create and shape the content we consume every day. You'll gain creative knowledge in communications, computer science, and information systems in one flexible program.

Beginning with a core curriculum including Introduction to Informatics, Media and Society, Data Mining, and Introduction to Programming, you'll then choose one of four specializations to pursue:

  • Audio-Visual
  • Graphics, Mobile, and Web Development
  • Gaming and Artificial Intelligence
  • Digital Writing

With new courses added as innovations develop in the field, you'll constantly be on the cutting-edge of today's ever-evolving media environment. Whether you want to focus on building websites, digital storytelling, game design, mobile app development, or beyond, you'll find your home in the digital media informatics program.

Program Options

This concentration focuses on broadcast media. Students gain skills in television, radio and film production, including visual effects and digital editing. View Loading...  requirements for the audio-visual concentration.

This concentration focuses on graphics and Web design and mobile app development. Students become proficient in critical aspects of interactive multimedia design and production. View Loading...  requirements for the graphics, mobile, & web development concentration.

This concentration focuses on various aspects of game and computer graphic design. Students gain skills in designing software that is capable of intelligent behavior. View Loading... requirements for the gaming & artificial intelligence concentration.

This concentration focuses on integrative studies of creative writing and information technology. Students gain skills in multimedia, technical, and broadcast news writing, which open up career opportunities in the digital content writing field. View Loading... requirements for the digital writing concentration.

Widener's pre-professional pathways give you the flexibility to follow your interests while preparing for a professional career.

Digital media informatics majors can participate in the following pathways:

Program Highlights

Engaged Learning Opportunities

You'll constantly apply what you learn in the classroom to real-life projects. Get involved in research designing computing curriculum for high school STEM camps, attend a professional conference, or present at a poster session. You'll also be able to engage in summer research after your freshman year, helping you snag a paid internship down the road.

Digital Media Informations Facilities

State-of-the-Art Facilities

Freedom Hall, which marked its opening in 2013, houses communication studies, computer science, and digital media informatics. You'll have access to an expansive digital television studio, three editing suites, top-of-the-line video and audio equipment, computer labs equipped with Linux and Windows, a state-of-the-art computer forensics laboratory, and a cluster computer with over 1000 processing cores. 

A Second Family

The interdisciplinary nature of the program means you'll meet professors with a diverse range of knowledge and research interests. In small classes, you'll find mentors in faculty who want to help you achieve your personal and professional goals. You'll also be advised by the program chair throughout your academic experience.


Our professors invest in your success through close mentoring and continual feedback. Get to know our digital media informatics faculty.

Suk-Chung Yoon
William R. Bailey Endowed Professor of Computer Science

"Widener’s programs provide students with the experience and knowledge to enable them to become leaders in the IT industry. Teaching with personal attention is our primary goal; classes are small."

Amy R. Franzini
Associate Professor

"I'm privileged to teach our students at different points throughout their journey. From initial interactions during freshman seminar, providing a preview of the many career paths they may take, to foundational courses where students make the connection between the “why’s” of what they do (theory/research) and the how’s (hands on, production and campaigns courses), and finally applying all that they’ve learned to work for a real client during their Capstone project. It makes my heart smile with pride to watch seniors present their Capstone and reflect on how far they've come through their journey in our program."

Your Inside Track to Success

Your Inside Track to Success

You'll be in high demand with a degree in digital media informatics. With an interdisciplinary education plus a specialized concentration of study, you'll be in a unique position enhance the digital media presence of any industry you choose.

Recent Employers & Industry Connections

  • Longwood Gardens
  • Philadelphia Flyers
  • Philadelphia 76ers

Outlook & Outcomes

Potential Careers

  • Web design and development
  • Graphic design
  • Game design
  • Mobile apps development
  • Social media and creative content development and production

On-campus Work Experience

Put your skills to work at Widener! With on-campus work opportunities in the University Relations department and beyond, you'll learn how higher education institutions engage students through digital media.

Take the Next Steps

Join a leading university dedicated to your success.

Visit Us

To visit Widener is, more often than not, to fall in love with the place. To fit your timeline and schedule, we offer a variety of ways to get to know us.

View Tuition and Fees

When comparing costs, we encourage you to look beyond sticker price. Because Widener is a private institution, we’re able to offer financial assistance that brings our exceptional education within reach.

Financial Aid

Our financial aid team takes the guessing game out of applying for financial aid. To determine your financial aid package, including scholarships and grants, apply and complete the financial aid process. You might be surprised at how much we can offer in assistance.

Next steps to apply

Applying online has never been easier—and it’s free! We also accept the Common Application. Take the next step toward joining the Widener Pride.

Get in Touch